Soneri Bank: Partnered with WWF

On this independence, there were multiple campaigns initiated by brands across the nation for the betterment of our mother land. However, we'll be discussing the initiative taken by Soneri Bank in collaboration with WWF for Sonehra Pakistan. 

Orient: Against Dowry System

Dowry; being as controversial as it is in this part of the world, I haven’t actually seen a lot of people standing up against it or in favor of it either. This is a part of everyone's life since the very beginning and a lot of us are still to experience it but no one actually knows why the system exists. After a very long time indeed, Orient has taken an initiative and stood up against the religious habbit in our culture to break these stereotypes. If you ask me I am actually delighted to see a brand taking an initiative like this since, at higher level, we don't talk about anything which has a controversy or has religion attached to it, but Orient did this. 

Launch: Infinix Hot S

On 28th July 2016, Infinix Pakistan launched their Hot S smartphone and Noise Cancelling Earphones which are pretty awesome. However, the event was held at Marriott Hotel and was hosted by Anoushey Ashraf, a well-known media person. Moreover, the star of the evening MR, Andy Yan, Vice-president Infinix Mobility, was there too who unveiled both the products and spoke to the guest regarding their features and performance. 

At the launch of @InfinixPakistan's Hot S launch! #AllEyesOnMe pic.twitter.com/3nOJSNazK8

— Arsalan M. Khan (@amk) July 28, 2016